Privacy Policy
Plain-English Summary: FyTevΦ collects only what we need to run the platform. We do not sell your personal data to anyone. You can request deletion of your data at any time. This policy covers our obligations under US federal law, GDPR (EU/UK), CCPA (California), PIPEDA (Canada), and COPPA.
1. Who We Are
FyTevΦ ("FyTev", "we", "us", "our") is a plant intelligence platform operated by FyTev LLC, based in the United States. For data protection purposes, FyTev LLC is the data controller of personal data collected through fytevo.com.
Data Controller Contact: privacy@fytevo.com | Contact Form
2. Data We Collect
Account Data
- Full name, username, email address, hashed password
- Profile preferences, subscription tier, account creation date
- Optional: profile photo, bio, location (city/state only — never precise GPS for account)
Plant Scan Data
- Photos you take or upload for plant identification (stored on our servers)
- AI identification results: species name, confidence score, plant profile data
- If you grant location permission: approximate GPS coordinates attached to a scan to improve regional accuracy. Location is optional and never required.
- Device information used to process the scan (browser, OS type)
Usage Data
- Pages visited, features used, scan count, session duration
- IP address (used for rate limiting, fraud prevention, and approximate location)
- Browser type and version, operating system, device type
- Error logs and diagnostic reports you submit
Payment Data
- Subscription billing is handled by Stripe. We never store full card numbers, CVV, or raw payment data.
- We retain transaction IDs, amounts, dates, and subscription status.
Marketplace Data
- Listing details you publish (plant name, description, price, photos, location city/state)
- Transaction records if you buy or sell through the marketplace
Community Data
- Posts, comments, questions, and content you publish publicly on the platform
3. How We Use Your Data
- To identify plants using AI (Plant.id, PlantNet, DeepSeek)
- To maintain your plant collection, garden, and design projects
- To manage your subscription, enforce scan limits, and award FyTev Coins
- To display your community contributions and profile
- To operate the marketplace and connect buyers with sellers
- To send transactional emails (account confirmation, purchase receipts, password reset)
- To detect fraud, abuse, and enforce our Terms of Service
- To improve our AI identification models using anonymized, aggregated scan data
- To comply with legal obligations
We do not sell, rent, or trade your personal data to advertisers or data brokers. We do not use your data for targeted advertising.
4. Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA), United Kingdom, or Switzerland, our legal bases for processing are:
- Contract performance — to provide the platform, process payments, and manage your account
- Legitimate interests — to prevent fraud, improve our services, and ensure platform security
- Consent — for optional features such as location on scans, marketing emails, and cookies beyond strictly necessary
- Legal obligation — where required by applicable law
5. Data Sharing & Third Parties
We share data only with the following categories of third parties, solely to provide the service:
- Plant.id (Kindwise) — plant identification AI. Scan images are sent to their API. Governed by their privacy policy.
- PlantNet (INRIA) — secondary plant identification. Scan images may be sent to their API.
- DeepSeek — AI enrichment of plant profile data. Scientific names only are sent, not personal data.
- Stripe Inc. — payment processing. Subject to Stripe's privacy policy and PCI-DSS compliance.
- HostGator / Newfold Digital — web hosting infrastructure in the United States.
- Base44 — platform tooling. No personal user data is shared.
We do not share your data with any other third party without your explicit consent, except as required by law (e.g., valid court order or government request).
6. Data Retention
- Account data: Retained for the life of your account plus 30 days after deletion request
- Scan images: Retained on our servers. You may delete individual scans from My Plants at any time.
- Payment records: Retained for 7 years as required by US tax law (IRS)
- Usage/diagnostic logs: Retained for 90 days
- Deleted accounts: All personal data purged within 30 days of verified deletion request
7. Security
- All data transmitted over HTTPS/TLS encryption
- Passwords hashed using bcrypt with salt
- Payment data handled exclusively by PCI-DSS compliant Stripe
- Two-factor authentication (TOTP) available for all accounts
- Regular security audits and rate limiting on all APIs
- Access to production data restricted to authorized personnel only
8. Your Rights
Regardless of where you live, you have the following rights:
- Access — request a copy of the personal data we hold about you
- Correction — request correction of inaccurate data
- Deletion — request deletion of your account and all associated personal data. → Delete My Account
- Portability — receive your data in a machine-readable format (JSON/CSV)
- Objection — object to processing based on legitimate interests
- Restriction — request restriction of processing in certain circumstances
- Withdraw Consent — withdraw consent at any time for consent-based processing
To exercise any right: email privacy@fytevo.com or use our contact form. We respond within 30 days. EU/UK users may also lodge a complaint with their national Data Protection Authority.
9. California Residents (CCPA / CPRA)
If you are a California resident, under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), you have the right to:
- Know what personal information we collect, use, share, or sell
- Delete your personal information (with certain exceptions)
- Correct inaccurate personal information
- Opt-Out of the sale or sharing of personal information — Note: We do not sell or share your personal information for cross-context behavioral advertising.
- Non-Discrimination — we will not discriminate against you for exercising your CCPA rights
- Limit Use of Sensitive Personal Information — we do not use sensitive personal information beyond what is necessary to provide the service
To submit a CCPA request: email privacy@fytevo.com with subject line "CCPA Request." We will verify your identity and respond within 45 days.
We do not have actual knowledge that we sell personal information of consumers under 16 years of age.
10. Children & COPPA
FyTevΦ is not directed to children under 13. We do not knowingly collect personal information from children under 13 years of age. If you are under 13, please do not use FyTevΦ or provide any personal information.
If you believe we have inadvertently collected information from a child under 13, please contact us immediately at privacy@fytevo.com and we will delete that information promptly.
For users aged 13–17, a parent or legal guardian must review and agree to these terms on their behalf. By creating an account, you confirm you are 13 or older.
11. International Data Transfers
FyTevΦ is operated from the United States. If you are located in the EU, UK, or another jurisdiction with data transfer restrictions, please be aware that your data is transferred to and processed in the United States.
For EU/UK users, such transfers are made under appropriate safeguards including Standard Contractual Clauses (SCCs) where applicable. Our AI processing partners (Plant.id, PlantNet) are European-based, meaning scan images may be processed in the EU.
12. Cookies & Tracking
FyTevΦ uses the following types of cookies:
- Strictly Necessary: Session authentication, CSRF protection. These cannot be disabled.
- Functional: Remember your preferences (dark mode, view settings, scan session restore). Disabled if you decline.
- Analytics: Currently, we do not use third-party analytics or tracking cookies.
- Advertising: We do not use advertising or behavioral tracking cookies.
You can control functional cookies via our cookie consent banner or your browser settings. See our Cookie Policy for full details.
13. AI & Plant Identification Data
When you scan a plant, your photos are sent to third-party AI services (Plant.id, PlantNet) for identification. These services have their own privacy policies. Key points:
- Plant.id (Kindwise) — plant images may be used to improve their AI model unless you opt out. See Plant.id Privacy Policy
- PlantNet — images submitted contribute to botanical research. See PlantNet Privacy Policy
- DeepSeek — only scientific plant names are sent, never personal data
⚠️ Medical Disclaimer: Plant identifications provided by FyTevΦ are for informational and educational purposes only. They are AI-generated and may not be 100% accurate. Do NOT use plant identification results to make medical, dietary, safety, or foraging decisions without verification by a qualified botanist, medical professional, or poison control center. FyTevΦ is not liable for any harm resulting from reliance on AI plant identification.
14. Marketplace Privacy
If you list items on the FyTevΦ Marketplace:
- Your city and state are publicly displayed with your listing
- Your username is publicly displayed
- Your exact address, phone, or email is never publicly displayed
- Buyer/seller contact is handled through our platform messaging only
- Sellers processing over $600/year through the platform may be subject to IRS Form 1099-K reporting requirements under US tax law
15. Policy Changes
We may update this Privacy Policy from time to time. When we make material changes, we will notify registered users by email and display a notice on the site. The effective date at the top of this page will always reflect the most current version. Continued use of FyTevΦ after changes are posted constitutes acceptance of the updated policy.
16. Contact & Data Requests
Data Controller: FyTev LLC
Privacy Email: privacy@fytevo.com
General Contact: fytevo.com/contact
For EU/UK residents: You have the right to lodge a complaint with your local supervisory authority. In the UK: Information Commissioner's Office (ICO).
📊 Google Play Data Safety
This section is provided for transparency in the Google Play Store Data Safety form. It describes exactly what data the FyTevΦ app collects, why, and how it is handled.
📸 Photos & Camera
Collected: Yes — camera is used live during plant scanning. Photos are uploaded to our server for plant identification processing only.
Purpose: App functionality (plant identification).
Shared with third parties: Plant.id API and PlantNet API receive your photos to identify the plant. No photos are sold or used for advertising.
Optional: No — camera is required for the scan feature.
Deletable: Yes — delete individual scans from My Plants at any time.
📍 Location (Approximate)
Collected: Yes — approximate location (zip code / grow zone lookup) via user-entered zip code or GPS.
Purpose: App functionality (grow zone detection for personalized plant care recommendations).
Shared with third parties: No.
Optional: Yes — you may skip location setup in onboarding.
Deletable: Yes — cleared when account is deleted.
👤 Personal Info
Collected: Name, email address, optional profile photo.
Purpose: Account management and authentication.
Shared with third parties: No.
Optional: Name and email required for account creation. Photo is optional.
Deletable: Yes — full account deletion anonymizes all personal data within 30 days.
📱 App Activity
Collected: Scans performed, plants saved, garden designs, harvests recorded, community posts.
Purpose: App functionality — your data is what powers your personalized plant care dashboard.
Shared with third parties: No.
Deletable: Yes — account deletion removes all activity data.
🔒 Data Encryption & Security
All data is transmitted over HTTPS/TLS. Passwords are hashed using bcrypt and never stored in plain text. API keys are stored server-side only and never included in the app binary. We do not collect payment information directly — all billing is handled by Google Play Billing.